Research and Reports

With AJL's comprehensive research capabilities tailored to the short-term rental industry, you can make informed decisions, drive innovation, and stay ahead of the competition.

B2B Market Opportunity Research Capabilities

In the dynamic short-term rental (STR) industry, seizing opportunities and mitigating risks are crucial for success. AJL specializes in market opportunity analysis, empowering you to capitalize on emerging trends and navigate diverse markets with confidence.

Leveraging our global network of STR professionals, we provide tailored insights relevant to your target markets. With our market opportunity research capabilities, you can:

Competitive Landscape

Conduct Comprehensive Competitive Landscape Research

Competitive Intelligence

Gather Strategic Competitive Intelligence

Market Feasibility

Assess Market Feasibility and Viability

Market Opportunities

Explore International Market Opportunities

Market Entry

Develop Informed Market Entry Strategies

Market Potential

Determine Market Sizing and Growth Potential

Market Segmentation

Refine Market Segmentation Strategies

GTM

Craft Effective Go-To-Market Plans

B2B Product Research Capabilities

Launching successful products in the competitive STR landscape requires deep understanding and precise execution.

AJL's product research services empower you to meet user experience (UX) needs, refine market entry strategies, and introduce innovative products.

Through direct insights from customers and prospects, we guide your product decisions with confidence. Our product research capabilities include:

UX Research

Conducting UX Research for Seamless Customer Experiences

Product Concept

Validating Product Concepts through Rigorous Testing

GTM

Utilizing Social Research for Trend Identification

GTM

Conducting Product Validation Testing for Market Fit

B2B Brand & Communications Research Capabilities

Crafting a compelling brand story and effective communication strategy is essential for standing out in the crowded STR market.

AJL's brand and communications research services provide the insights needed to resonate with your target audience.

From tracking brand health to optimizing messaging, we offer comprehensive support to elevate your brand.

Our capabilities include:

Messaging

Testing Messaging Effectiveness for Maximum Impact

Positioning

Assessing Brand Equity and Market Positioning

Awareness

Measuring Brand Awareness and Perception

Reputation

Conducting Corporate Reputation Research for Trust Building

B2B Customer & Segmentation Research Capabilities

Understanding your customers and their needs is fundamental to driving growth and fostering loyalty in the STR industry.

AJL's customer and segmentation research services delve deep into customer insights, enabling you to tailor offerings and experiences to their preferences.

Personas

Crafting Detailed Customer Personas for Targeted Marketing

Pricing

Conducting Pricing Research for Optimal Revenue Generation

Journey

Mapping the Customer Journey for Seamless Experiences

Loyalty

Measuring Customer Loyalty and Satisfaction

Our clients and Partners

Need help?

Our team of experts is ready to answer your questions about how to thrive in the STR Industry.